I've spent the last decade helping brands tell their stories.
From strategic campaigns, bold relaunches, visuals that pop, and messaging that sticks, everything comes together to create something that truly connects.
With a background in Design and a career filled with bringing brands to life in-store and online, I love crafting narratives that delight consumers everywhere they turn (and shop) until they can't wait to hear what's next.
What I’ve done in those ten years.
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Relaunches, refreshes, line extensions, and style guides
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People management and project leadership
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Wraps, tags, boxes, display development and visual renderings in a largely CPG space
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Email campaigns, web asset management and maintenance, online store imagery
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Analog, digital, patterns, and iconography
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Brand voice, claims, and messaging
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Shot lists, guidelines, on-site direction, image curation
