Contigo River North

River North is a portfolio extension of the standard Contigo bottles that dips into the realm of barware. The project aims to elevate the collection using sophisticated finishes with clean, minimal packaging to accentuate them on shelf.

Using the existing Contigo brand language, create packaging that is clearly connected but differentiated to include classic barware elements.
The project began with a multi-day innovation session to gain an understanding of the barware space, trends, and consumer needs. The output led to team alignment, and from there the concept was driven forward with design iterations and packaging structure updates.
Sleek, unique packaging that stood out while adhering to the overall Contigo brand standards.