Sharpie Adult Coloring
Sharpie makes a splash in the Adult Coloring craze. Featuring a set of the iconic markers and a book of illustrated pages, this aquatic kit has customers hooked.
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As a team, create an illustrated coloring book defined by Sharpie’s bold brand language that makes use of both the Fine and Ultra Fine markers.
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A multi-day innovation and drawing session was held where designers pooled their resources to create content for the book before applying those elements to the graphics and packaging.
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Sharpie debuted its first coloring kit in the midst of the Adult Coloring trend, demonstrating the range of the product’s use across creative platforms.
